Smaratorg Tower, Kopavogur, 200 Reykjavik, Iceland
Fips-Mouche Pro Shop in Reykjavik, Iceland, serves as the country's premier fly fishing retail destination, catering to both Icelandic anglers and the growing number of international visitors who travel to this volcanic island for its extraordinary Atlantic salmon and wild brown trout fishing. Iceland's rivers are among the most pristine and carefully managed salmon fisheries in the world, with beat systems that limit rod pressure and produce consistently high catch rates on crystal-clear water. The shop is staffed by experienced Icelandic anglers who understand the specific demands of these rivers and can advise on everything from rod selection to the intricate booking systems that govern access.
The retail inventory reflects the dual nature of Icelandic fly fishing. The salmon department carries a comprehensive selection of double-handed rods, reels with strong drag systems, and the distinctive Icelandic fly patterns, including hitched tubes, micro-coneheads, and colorful wet flies, that have proven effective on rivers like the Laxa, Nordura, and Grimsa. The trout section is equally well stocked, with lighter rods and delicate dry-fly patterns suited for the highland lakes and spring creeks where large brown trout feed on midges, sedges, and small terrestrials in the endless daylight of the Icelandic summer. Wading gear appropriate for Iceland's cold temperatures and rocky riverbeds is available alongside layering systems designed for the island's rapidly changing weather. The shop also assists with the logistical planning that Icelandic fishing trips demand, including river permit bookings, lodge recommendations, and transportation arrangements for visiting anglers navigating an unfamiliar system.
“Came from out of town. Website, google and on door says opens at 10:00. Came at 10:15 closed, came back 11:15 closed. Luckily there is another fishing store just down the street with a very large selection of flies and gear.”
“Just picked up some gear to do shore-fishing with my son. Helpful staff. Good selection of lures and rods. Knowledgeable and friendly people.”
“The best Fishing gear store in Reykjavik, great service and helpful staff. Highly Recommended”